STUDIO FLAIR

Studio Flair was founded in Paris in 2012 by perfumers Amélie Bourgeois, Anne‑Sophie Behaghel and Martine Denisot as one of the first independent creative laboratories dedicated to niche perfumery. Operating from a female-led team, the studio blends the heritage of French fragrance with bold experimentation—embracing both fine raw materials and daring synthetic combinations. Their ethos promotes “olfactory art” as equal to painting or music, and invites perfumers, artists and brands to explore scent as medium and metaphor.

The signature style of Studio Flair is defined by curiosity, contrast and craftsmanship. Whether sourcing from storied French ingredient houses or pushing new technological palettes, they create compositions that surprise and engage—with a distinct voice in the rare-perfume world. Producing around fifty launches annually by 2024, the studio demonstrates both artisanal vision and production capacity, making it a defining creative hub for contemporary fragrance culture.